Verdictopportunity 24
Quiet trail
Easy to rank, but few people search for it. Worth a slot only if it is cheap to add.
AppClimbKeyword Scout
“perla team”
Demand
Apple never suggests it while typing, which usually means very few searches.
Difficulty
0 of the top 4 have it in their title · median 2 ratings · 3 beatable (Perla Shop, Ventla Labs)
Opportunity
Demand weighed against difficulty
Keyword in title
0/4
of the top results target it directly
Soft targets
3
apps in the top 10 with a weak spot
Avg. rating
2.41
across the top results
Who holds the top 4
Apple does not publish search volume. Demand is inferred from autocomplete (how few letters it takes before Apple suggests the phrase); difficulty from the rating volume, title targeting and quality of the current top 10. Treat both as estimates for comparing keywords against each other, not as absolute numbers.