Two listings, one rope
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Diary, Journal, Notes - Diaro
Your Personal & Secure Diary
Section by section
The numbers
Keywords in title + subtitle
Check by check
29/30 characters used.
Uses the 30 characters
16/30 characters used.
Keyword part: “Diaro”.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Your Personal & Secure Diary”
Has a subtitle
“Private Journal with lock”
28/30 characters used.
Uses the 30 characters
25/30 characters used.
Repeats title words: “diary”.
Adds new keywords
No words repeated from the title.
First paragraph is 328 characters.
Opens with a tight hook
First paragraph is 37 characters.
3,914 characters.
Enough substance
3,799 characters.
13 bullet lines, 21 paragraph breaks.
Easy to scan
10 bullet lines, 30 paragraph breaks.
Mentions users, ratings, press or awards.
Shows social proof
No user counts, press or awards mentioned.
5/10 iPhone screenshots.
Fills the 10 screenshot slots
10/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
5 iPad screenshots.
iPad screenshots
10 iPad screenshots.
4.70 average.
Rating of 4.5 or higher
4.67 average.
4,497 ratings.
Enough ratings to be trusted
1,126 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 1036 days ago.
Updated recently
Last update 598 days ago.
Generic notes: “Sync improvements & Sdk updates”
Release notes say something
Generic notes: “* Fix issue with loading”
21 languages.
Localised listing
1 language.
56 MB.
Reasonable download size
19 MB.