Two listings, one rope
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Aspora: Send Money to India
IndusInd Bank: Savings A/C, FDAspora: Send Money to India
Fast & Secure Money Transfers
Section by section
The numbers
Keywords in title + subtitle
Check by check
27/30 characters used.
Uses the 30 characters
30/30 characters used.
Keyword part: “Send Money to India”.
Carries a keyword, not only a brand
Keyword part: “Savings A/C, FD”.
No filler words.
No wasted words
No filler words.
“Fast & Secure Money Transfers”
Has a subtitle
“Savings Bank Account & FD”
29/30 characters used.
Uses the 30 characters
25/30 characters used.
Repeats title words: “money”.
Adds new keywords
Repeats title words: “savings”, “bank”.
First paragraph is 78 characters.
Opens with a tight hook
First paragraph is 25 characters.
2,873 characters.
Enough substance
2,479 characters.
9 bullet lines, 15 paragraph breaks.
Easy to scan
46 bullet lines, 7 paragraph breaks.
Mentions users, ratings, press or awards.
Shows social proof
Mentions users, ratings, press or awards.
6/10 iPhone screenshots.
Fills the 10 screenshot slots
7/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
4 iPad screenshots.
iPad screenshots
0 iPad screenshots.
4.42 average.
Rating of 4.5 or higher
4.67 average.
542 ratings.
Enough ratings to be trusted
2,311 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 2 days ago.
Updated recently
Last update 13 days ago.
485 characters of release notes.
Release notes say something
268 characters of release notes.
1 language.
Localised listing
1 language.
344 MB.
Reasonable download size
156 MB.