Two listings, one rope
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Video Star
Alight MotionSection by section
The numbers
Keywords in title + subtitle
Check by check
10/30 characters used.
Uses the 30 characters
13/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Music video maker”
Has a subtitle
“Motion Design & Video Effects”
17/30 characters used.
Uses the 30 characters
29/30 characters used.
Repeats title words: “video”.
Adds new keywords
Repeats title words: “motion”.
First paragraph is 71 characters.
Opens with a tight hook
First paragraph is 251 characters.
1,198 characters.
Enough substance
1,820 characters.
6 bullet lines, 3 paragraph breaks.
Easy to scan
18 bullet lines, 3 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
3/10 iPhone screenshots.
Fills the 10 screenshot slots
10/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
3 iPad screenshots.
iPad screenshots
2 iPad screenshots.
4.07 average.
Rating of 4.5 or higher
4.42 average.
89,679 ratings.
Enough ratings to be trusted
77,638 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 12 days ago.
Updated recently
Last update 1 days ago.
Generic notes: “Bug fixes and other improvements”
Release notes say something
189 characters of release notes.
22 languages.
Localised listing
18 languages.
535 MB.
Reasonable download size
191 MB.