Two listings, one rope
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Section by section
The numbers
Keywords in title + subtitle
Check by check
12/30 characters. A brand this well known can afford a short title.
Uses the 30 characters
30/30 characters used.
Title is the name alone, which is fine at this brand size.
Carries a keyword, not only a brand
Keyword part: “Offline Games”.
No filler words.
No wasted words
No filler words.
“Fun Multiplayer Battle Royale”
Has a subtitle
“Two players on one device!”
29/30 characters used.
Uses the 30 characters
26/30 characters used.
No words repeated from the title.
Adds new keywords
Repeats title words: “players”.
First paragraph is 92 characters.
Opens with a tight hook
First paragraph is 80 characters.
1,643 characters.
Enough substance
1,593 characters.
0 bullet lines, 8 paragraph breaks.
Easy to scan
0 bullet lines, 11 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
6/10 iPhone screenshots.
Fills the 10 screenshot slots
9/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
6 iPad screenshots.
iPad screenshots
9 iPad screenshots.
4.44 average.
Rating of 4.5 or higher
4.81 average.
516,037 ratings.
Enough ratings to be trusted
417,501 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 9 days ago.
Updated recently
Last update 34 days ago.
397 characters of release notes.
Release notes say something
141 characters of release notes.
34 languages.
Localised listing
1 language.
1489 MB.
Reasonable download size
210 MB.