Two listings, one rope
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
ZDL
Infoblox EPSection by section
The numbers
Keywords in title + subtitle
Check by check
3/30 characters used.
Uses the 30 characters
11/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Zero Day Live”
Has a subtitle
“DNS Protection Endpoint”
13/30 characters used.
Uses the 30 characters
23/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 258 characters.
Opens with a tight hook
First paragraph is 371 characters.
623 characters.
Enough substance
371 characters.
0 bullet lines, 2 paragraph breaks.
Easy to scan
0 bullet lines, 0 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
1/10 iPhone screenshots.
Fills the 10 screenshot slots
3/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
0 iPad screenshots.
iPad screenshots
3 iPad screenshots.
5.00 average.
Rating of 4.5 or higher
5.00 average.
2 ratings.
Enough ratings to be trusted
2 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 877 days ago.
Updated recently
Last update 227 days ago.
595 characters of release notes.
Release notes say something
Generic notes: “Bug Fixes and Security Enhancements”
1 language.
Localised listing
1 language.
23 MB.
Reasonable download size
25 MB.