Two listings, one rope
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Journey - Diary, Journal
Daily Motivation & Journal
Section by section
The numbers
Keywords in title + subtitle
Check by check
24/30 characters used.
Uses the 30 characters
27/30 characters used.
Keyword part: “Diary, Journal”.
Carries a keyword, not only a brand
Keyword part: “Lunar Calendar”.
No filler words.
No wasted words
No filler words.
“Daily Motivation & Journal”
Has a subtitle
“Moon Phases, Rise & Set Time”
26/30 characters used.
Uses the 30 characters
28/30 characters used.
Repeats title words: “journal”.
Adds new keywords
Repeats title words: “moon”.
First paragraph is 200 characters.
Opens with a tight hook
First paragraph is 405 characters.
3,995 characters.
Enough substance
1,955 characters.
20 bullet lines, 19 paragraph breaks.
Easy to scan
12 bullet lines, 4 paragraph breaks.
Mentions users, ratings, press or awards.
Shows social proof
No user counts, press or awards mentioned.
10/10 iPhone screenshots.
Fills the 10 screenshot slots
3/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
10 iPad screenshots.
iPad screenshots
0 iPad screenshots.
4.65 average.
Rating of 4.5 or higher
4.48 average.
5,068 ratings.
Enough ratings to be trusted
25 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 159 days ago.
Updated recently
Last update 705 days ago.
214 characters of release notes.
Release notes say something
Generic notes: “Bug fixes and improvements”
15 languages.
Localised listing
1 language.
217 MB.
Reasonable download size
416 MB.